Negroni
Project
Negroni
Year
2024
Deliverables
Branding & Identity Design
Photo & Video Editing
A concept-driven project that reimagines the iconic Negroni with a modern, visually striking label for a pre-mixed spirit. The design balances the cocktail’s classic elegance and heritage with fresh, contemporary aesthetics, creating packaging that commands attention while appealing to today’s audience. The result conveys both sophistication and adventurous energy—capturing the timeless spirit of the Negroni through a bold new lens.
2024 Loerie Awards Africa and Middle East: Silver Award
